The Calorie Cost on Your Restaurant Receipt
Wednesday, August 4th, 2010Recently a friend shared with me the receipt that printed out when she stopped at a local fast food burger place for lunch. Listed next to the price of each item on the receipt was the calorie, fat, fiber and carb information of that item. It even listed out how many calories she saved by opting to leave the mayo off the burger! 
We’ve seen a lot of trends lately with more nutrition labeling and making calorie/fat information a part of menus for certain chain restaurants. And consumers seem to be paying a bit more attention to that information, especially when it is posted in a conspicuous place. But this is the first time I had seen the information showing up right on the register receipt…sort of showing the “health cost” of each item ordered.
One of the challenges of sharing nutrition info in the restaurant setting is that not everyone knows about calories or understands just how many calories they should be getting. If you see that your burger and fries you ordered has 700 calories, does that mean much to you? Only if you understand that a normal daily intake for an individual is about 2,000 calories, not 20,000! So I did think it was helpful that this nutrition receipt included a baseline reference of % daily value (based on a 2,000 calorie diet). Of course, if you are eating a 1500 calorie diet (or another level) your % daily value results will vary from this reference point.
So, my question to all of you today is what do you think of this type of calorie-counting receipt? Would you find this information helpful or annoying? Would you pay much attention to it or leave the receipt on the tray to soak up the grease from the fries? How likely are you to notice nutrition info presented to you in this format? Let us know what you think!

Today we’d like to introduce you to our final winner of the Vtrim Giveaway for Readers of More Magazine. Weight management is serious stuff, and our winners are handing it with grace and energy.
Today we’d like to introduce you to another winner of our Vtrim Giveaway for Readers of More Magazine. Our winners are on the right path to losing weight for life!
Back in February 2010, Vtrim Online was fortunate to partner with More Magazine on a special contest for its readers. We asked for contest participants to share their weight loss story and weight struggle with us. Many had grown tired of yo-yo diets; others just couldn’t find the motivation to change; most didn’t know where to start.
As this new year and new decade roll in, millions everywhere will promise themselves that this will be the year that they get healthy. Unfortunately, many New Year’s resolutions, whether they are to lose weight or exercise more, last just a short time until they fall by the wayside. But don’t despair. You don’t need to be one of those with a failed resolution. Although it may seem cliché to toast the New Year with a resolution to get healthy, there is no better time to make a change.
I hate to say or even think it, but the truth is that summer is coming to an end. But, there is one more fun, summer event to look forward to and that is the classic, all-American Labor Day picnic. This last summer hurrah is the rite of passage from carefree summer days to time to “get back to _____” days. So, enjoy a long, leisurely picnic day but in true Vtrim fashion, picnic responsibly. One day of picnic eating is not an excuse to plead ignorant on your calorie intake. There are ways to have your cake and eat it too, so to speak. Keep these picnic tips in mind for a successful day.
