The Calorie Cost on Your Restaurant Receipt
Wednesday, August 4th, 2010Recently a friend shared with me the receipt that printed out when she stopped at a local fast food burger place for lunch. Listed next to the price of each item on the receipt was the calorie, fat, fiber and carb information of that item. It even listed out how many calories she saved by opting to leave the mayo off the burger! 
We’ve seen a lot of trends lately with more nutrition labeling and making calorie/fat information a part of menus for certain chain restaurants. And consumers seem to be paying a bit more attention to that information, especially when it is posted in a conspicuous place. But this is the first time I had seen the information showing up right on the register receipt…sort of showing the “health cost” of each item ordered.
One of the challenges of sharing nutrition info in the restaurant setting is that not everyone knows about calories or understands just how many calories they should be getting. If you see that your burger and fries you ordered has 700 calories, does that mean much to you? Only if you understand that a normal daily intake for an individual is about 2,000 calories, not 20,000! So I did think it was helpful that this nutrition receipt included a baseline reference of % daily value (based on a 2,000 calorie diet). Of course, if you are eating a 1500 calorie diet (or another level) your % daily value results will vary from this reference point.
So, my question to all of you today is what do you think of this type of calorie-counting receipt? Would you find this information helpful or annoying? Would you pay much attention to it or leave the receipt on the tray to soak up the grease from the fries? How likely are you to notice nutrition info presented to you in this format? Let us know what you think!



Our March inperson classes on the UVM campus are just around the corner. And to get you all excited, we interviewed our inperson facilitator Sally Ross Nolan for you all to get to know her better and learn what she loves about Vtrim. We think you’ll all love Sally’s down to earth personality and way of telling it like it is!

It may seem like only yesterday that you were in the kitchen slaving away over Thanksgiving dinner, but the days of feasting are upon us again. Cooking for the holidays can be tricky when you are trying to stay healthy. This is especially true when your guests may not make eating healthy a priority and when they expect to be treated to the great flavors of their traditional holiday favorites. Fortunately you can make everyone happy, including yourself, with these healthy holiday recipes that are deceptively tasty.
